Commercial & B2B

Work as well as you live.

Our roots are commercial. Over the past decade this factory has produced more than half a million pieces for the most demanding markets — hospitals, senior living, public venues, hospitality, and corporate offices. Now you can buy from the source.

Trusted expertise

A 94-year legacy of contract manufacturing and an in-house team of design engineers developing new products every day. From wood chairs to reception desks, casework to lounge furniture.

Tailored solutions

Fully custom pieces, modifications of our existing designs, or bulk manufacturing. Performance materials, finishes, and styles to match your brand standards — with COM management handled for you.

Built for renewal

Rugged enough for high-traffic spaces, and backed by an industry-leading 10-year warranty. When it's time for a refresh, Upcycle takes the pieces back, remanufactures them, and credits you toward the next round.

Working with us

Quote to installation, one team.

01

Brief

Drawings, a mood board, or a napkin sketch. We'll talk through the program, quantities, and timeline.

02

Design & quote

Our engineers detail the pieces; you get a quote and lead time from the people who will build it.

03

Build

Rough lumber in, finished furniture out — one factory, one chain of accountability.

04

Deliver & install

Dedicated project management through delivery and installation, with service that sits next to the production line.

  • Dedicated customer service and project management
  • Industry-leading 10-year warranty
  • Unique order customizations
  • COM management
  • Brand-standard programs for multi-site operators
  • Domestic lead times; no containers to wait on

Our customers say

Developers and designers who buy direct.

“As a large-scale developer based in Virginia, my experience working with Txtur has been exceptional. They're fast, adaptive to my needs, and as cost-competitive as overseas sources. Working with a local team and manufacturer has improved communications and made it easy to acquire custom products. Txtur has become my one-stop-shop for FF&E.”

Ed WalkerPrincipal, Mid-Atlantic Prospects — Roanoke, VA

“During the pandemic it became extremely important for us to have a local source for upholstered goods. Txtur stepped up and helped us complete and close out projects that would otherwise have been delayed. As the owner of a small business, I appreciate that I am not just another designer to them, or another "account." I would not hesitate recommending Txtur to any of my colleagues in the design community.”

Theresa Dorlini, CID, ASID, NCIDQPrincipal, Circle Design Studio

“Our firm has specified their products for residential and commercial installations. They have a fine ability to meet our customers' needs, even tweaking final dimensions to perfectly suit the space. Quick responses and a keen eye for details.”

Tricia Cronise, ASIDPresident, RAC Construction Co.

A legacy in commercial furniture

  1. 1932

    Frank Chervan founds the company in Ravenna, Ohio — quickly the go-to source for premier furniture frames.

  2. 1948

    As the industry shifts south, so do we: a second plant opens in Bedford, Virginia.

  3. 1994

    We invest early in CNC — leading domestic CNC shaping, sanding, and 5-axis routing.

  4. 2006

    A plant in Roanoke, Virginia extends our reach from rough-cut lumber all the way to finished product.

  5. 2020

    Txtur is founded to bring commercial-grade craftsmanship directly to the people who live with it.

  6. Today

    One vertically integrated factory in Roanoke, two showroom galleries, two restaurants, a hotel — and no middlemen.

Let's build together

Tell us about the project.

Whether you need tailored furniture solutions or expert guidance, the team is ready to collaborate. You'll hear back from a person who can actually answer the question.

Prefer to talk? Call 540-305-3039 and ask for the commercial team.

Direct is better

Let's have a conversation.

We don't sell furniture through a cart. We talk — about your room, your budget, your fabric, your timeline. Then we build furniture around you. We're not out to sell you our furniture; we want to make your next dream furniture.

A real person from the Roanoke team replies, usually the same business day.